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How to Sell Your Home as a Fixer-Upper

155663192Due to its relatively stable real estate market and spike in new construction, the Triangle area’s fixer-upper properties can be a tough place to sell a house in a hurry. That goes double for fixer-uppers that need a lot of TLC to really shine. However, if you prepare your home and market it the correct way with a savvy agent, your home will stick out among the rest as an opportunity for buyers to put their own spin on their new home. 


Find the Right Agent

Without a doubt, an experienced real estate agent who knows the ins and outs of the local market will be the key to moving your listing quickly. Do your research and shop around for an agent who has a proven track record for selling homes in your area, whether or not they were fixer-uppers. Then see how close to listing price those sales were. This will be a good determinant in order to weed out the best agent to sell your property.

Determine the Best Price

The best way to move real estate within an acceptable time frame is to choose a reasonable price. Consider the median sales price in your area for your property type along with the comparative market analysis when pricing your home. Pricing without a knowledgeable agent is difficult in a fixer-upper situation because your emotions or current investment in the house has the potential to get in the way of rational thinking. Keep in mind the bigger picture with your price since there are so many improvements to be made.

Market to the Right Buyers

In any real estate transaction, there’s always a little wiggle room. Set yourself up for success by remaining flexible when it comes to seller incentives and allowances. Understanding your neighborhood’s appeal can help you greatly when marketing your home. For instance, properties in North and Northeast Raleigh are particularly attractive to buyers right now. Knowing how badly the typical buyer wants to live in your area is a huge advantage.

Boost Your Curb Appeal

While the inside of your house will ultimately seal the deal in terms of potential, it’s your home’s curb appeal that will often attract initial interest. After you’ve cleaned your home from top to bottom turn your attention to the exterior. Trim and prune any and all shrubbery and trees, mow the lawn, spread fresh mulch and plant colorful flowers. These are lower budget options that make a big difference.

Avoid Any Major Faux Pas

Many homeowners are their own worst enemies when selling their home is concerned. There are a number of common faux pas that should be avoided at all costs. These include:

  • Allowing your emotions to cloud judgement.
  • Asking for an unrealistic price.
  • Keeping homes on the market for too long.

Making a Fixer-Upper Fly

A robust local economy and high quality of life in the Triangle area ensure a healthy demand for housing for the foreseeable future. Though it may take a bit more effort to sell a fixer-upper in Raleigh, there are plenty of buyers searching for investment potential or simply a place to make their own. If you have any further questions about how to market your fixer-upper please do not hesitate to give us a call. Still researching the selling process? Check out our eBook, The Definitive Guide to Selling Your Home, for more information.

How to Sell Your Home in Raleigh NC

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Our agents write often to give you the latest insights on owning a home or property in the Triangle area.